Connect the GA4 data source
With your GA4 BigQuery export and Google Cloud access in place (see Prerequisites and access), the next step is connecting that data to Data Cloud. Confirm which mechanism applies to your org, then follow the matching steps below.
Connect the data source
- In Data Cloud, go to Data Cloud Setup > Data Sources and click New.
- Choose the Google Analytics 4 connector type.
- Authenticate with a Google account that has access to the linked GA4 property.
- Select the GA4 property and the BigQuery-exported data streams to bring in.
- Save the connection and confirm it shows a connected status.
- In Data Cloud, go to Data Cloud Setup > Data Sources and click New.
- Choose the Google BigQuery (cloud storage) connector type.
- Authenticate using the Google Cloud identity granted BigQuery access on the prerequisites page.
- Point the connection at the project and dataset that holds your GA4 BigQuery export.
- Save the connection and confirm it shows a connected status.
Discussion
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